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Showing posts from February, 2020

Blog vs Wiki

A wiki is a collaborative web tool where different people can provide information about a topic. Different people can modify posts adding, updating or correction information. Since different person contributes to the content, we can say they are numerous authors. a wiki also evolves since the authors can update the text and make sure all that all information is accurate. It is a great tool for projects that need cooperation and that are knowledge-based since everybody in the team can participate fully. A blog ( also known as Weblog) is a website where an individual or a team can post articles gravitating around a topic. Although some blogs are very professional and related to businesses or corporations, most blogs are informal and personal. Just people deciding to talk about a given subject and sharing their opinion on particular topics. In comparison to Wiki, blogs are less collaborative and probably more complicated to navigate as some of them require some coding knowledge (H...

Social media influencers marketing

Hello fellows, Social media influencers marketing is the topic of my term paper. Social media influencers are individuals who share content through social media such as YouTube, Instagram or more recently Tik Tok. They shape the audience's attitude through posts (videos, pictures, ...) on social media sharing their experience with some products and services and are therefore used widely for marketing purposes. On most social media platforms, we are exposed to sponsored (or not) content providing feedbacks or sharing tips on diverse topics. They are responsible for most of the trends on social media and have the ability to showcase their narrative on different topics. Depending on one's interest, from makeup to hairstyles or cooking, everybody should be able to find an influencer specialized on the particular topic and a lot of niches are covered, even the one we would not think of. One of our goals is to provide a definition of the concept of social medial influencer providi...